Business Acquisition: A Road To Success For Small Business Growth

Version 2.0 of The Mixx: Growth Through WBENC And NGLCC Certification

Agencies are certified-diverse with Women’s Business Enterprise National Council , National Minority Supplier Development Council , or National Gay & Lesbian Chamber of Commerce , and any spend counts towards a corporation's supplier-diversity objectives. Capabilities include consulting, strategy, marketing, communications, creative, execution, media, engagement, technology, and analytics. Each agency operates with a shared mindset and a common way of working together.

Now corporations want their agencies to be streamlined, more cost-effective, agile, and nimble. From an operations perspective, doing this with independent companies took much work. Streisand began to understand why creative agencies buy other agencies.Robyn Streisand, CEO + Lisa Foti, Director of Operations of The MixxThe Mixx and Captain Creative Group were doing a ton of work together."We are two agencies that put relationships first," said Streisand.

"Robyn came to me at the end of last year and said it just makes sense for us to work more closely together," said Foti."I was basically working half-time for my company and half-time for Titanium and The Mixx. It is an opportunity to work together to create something bigger."

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