Amazon Prime Day event is set for July 11-12 and will focus on small-business offerings

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Mark the next Amazon Prime Day on your calendar. This year, Prime members can request an invitation to access certain deals that are expected to sell out.

Amazon.com Inc. said Wednesday that this year’s Prime Day event will take place July 11-12 and will have a greater focus on small-business products for U.S. shoppers than in the past.

The company also highlighted a deal offering 60% off the Bulova Marine Star Chronograph, 55% off JBL Live 660NC noise-canceling headphones and 50% off the FOREO LUNA 3 facial-cleansing brush. Members of the Target Circle program, which is free to join, will get up to 50% off certain items and see other discounts as well, including on Dyson vacuums and Keurig coffee makers.

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