A limited-time only collection of more than 100 pieces of men’s, women’s and children’s apparel, accessories, home, outdoor play and pet products will be offered beginning Sept. 23. Prices will start at $5, with most pieces under $30.has partnered with some of the biggest and brightest names in the industry, bringing guests on-trend designs at an incredible value,” said Jill Sando, executive vice president and chief merchandising officer for the retailer.
The space takes after a clean and minimal aesthetic of stonewash walls and gray marble benches with silver iron fixtures designed by Thibaut Allgayer. Three gray robotic arms are installed as a nod to technology and digitalization.The 280-square-foot space offered a selection of the summer holiday collection, which is inspired by the vibrant spirit of Miami and the laid-back atmosphere of the Swedish west coast.
While it’s primarily known for its golfwear in the U.S., the brand, which was founded by Johan Lindeberg, the former marketing director of Diesel, in 1996, has been adopting a more fashion-focused positioning.