Peter Bart: What Will The Box Office Business Learn From ‘Barbie’?

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Peter Bart: What Will The Box Office Business Learn From ‘Barbie’?
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The film festivals can always be counted on to deliver surprise hits at this time of year, but meanwhile Hollywood must deal with another issue: Its Barbitude hangover. Barbie’s billions will impor…

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The film festivals can always be counted on to deliver surprise hits at this time of year, but meanwhile Hollywood must deal with another issue: Its Barbitude hangover. ’s billions will importantly impact upon how decision-makers frame future strategies on budget, content and promotion.

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