Hotline Mailbag: WSU, OSU link arms as playoff path widens, 'Pac-2' reverse merger matters and more

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The Beavers and Cougars will have a better chance to reach the CFP despite carnage.

Are Oregon State and Washington State joined in holy matrimony, 'til death do them part? If so, what is the best possible outcome for the duo? — @tailgatestateDuring a news conference Friday , Murthy was asked about OSU and Washington State acting together following the collapse of the Pac-12.That alignment is both natural and enforced. With their difficult geography, land-grant status and limited resources , the schools are cut from the same model and face many of the same challenges.

Whether they rebuild the conference, execute a reverse merger with the Mountain West or join the Mountain West in a traditional expansion move, the Beavers and Cougars will possess a wider path to the CFP when it expands at the end of next season. In our view, a rebuilt Pac-12 or enlarged Mountain West would clearly be the best of the non-power conferences. The Beavers and Cougars won't need 12-1 or 11-2 records; they won't need top-10 or top-12 rankings. They will simply need to be ranked higher than the champion of the MAC, American, C-USA and Sun Belt.

Previously, you cited three options for WSU and OSU, including "rebuild the Pac-12 with teams from the Mountain West." I am curious about the reasons you did not include a rebuild with "the best of the rest" from the MW and American.

The reverse merger between Pac-2 and the Mountain West almost makes too much sense. So what do the universities involved think of it, and what are the obstacles to making it happen? — @pfnnewmedia Rest assured, the Big Ten, SEC and Big 12 will extend no favors to the "Pac-2" or any Group of Five league, regardless of its composition.

But the exact figure doesn't much matter. The schools are receiving roughly 50% of the Big Ten's media shares over the six-year contract cycle — approximately $32.5 million annually, or about $200 million in total. The two most important things in realignment have been TV market size and brand strength. How is "brand" strength measured? — @nickbeatty72

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Mailbag: WSU and OSU link arms as their playoff path widens, ‘Pac-2’ reverse merger matters, UCLA’s net revenue and moreThe Cougars and Beavers will have access to an AQ spot whether the rebuild the conference or join the Mountain West.
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