Apple annual iPhone upgrades, launched Tuesday, promise an array of hardware and software goodies in new models.
Apple Pay processed $600 billion to $700 billion in payments in 2022, estimates MoffettNathanson analyst Lisa Ellis. It’s also gaining market share in online “branded” checkout , she wrote in a note on Tuesday. None of this may move the needle on Apple’s revenue base, estimated at $389 billion this year, according to consensus forecasts. But it gives iPhone users another reason to stick with the device and upgrade to new models out of sheer convenience.
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