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Popular Australian dessert company enters into administration

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Australian confectionery company Sara Lee has been placed into administration in an announcement that has left dessert lovers around the country stunned.

Sara Lee is more than 50 years old after it was formed in the suburb of Lisarow on New South Wales’ Central Coast.

“The Australian based manufacturing business trades as Sara Lee under license from the global owner of the trademark, with rights to operate in Australia, New Zealand, South East Asia and the Middle East. “We are working with Sara Lee’s management team and staff to continue operations while we secure the future of the business,’’ Mr Strawbridge said.

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Aussie dessert company Sara Lee goes into administration after 52 yearsPopular Aussie dessert company Sara Lee has gone into administration after 52 years of selling frozen cheesecakes, pies, crumbles and ice creams.
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