No one can accurately predict whether the Middle East conflict will spark a much larger war that sends stocks sharply lower. That makes financial markets even more difficult to forecast.
By January, however, many of those same investors, as well as many nonprofessionals, become more optimistic. They often return to the markets from the winter holidays far more eager to buy stocks than to sell them. The reason is elemental: It’s a new year, and most investors, like most people, are optimistic by nature.
Anyone who feels compelled to invest in stocks should focus on companies with powerful fundamentals. Consider Microsoft . The market-leading stock offers exposure to two important themes: cloud computing and artificial intelligence, which are revolutionizing how people work and live. With Microsoft’s stock at $338.11, aggressive investors can sell the November $320 put option for about $2.12. A cash-secured put sale positions investors to buy the stock at an effective price of $317.88.
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