Malaysia External Trade Development Corporation has joined hands with TikTok Shop to intensify cross-border business opportunities through #ThisisMY Campaign, which was launched by Investment Trade and Industry Minister Tengku Datuk Seri Zafrul Abdul Aziz.
“#ThisisMY will feature a series of exciting activities including knowledge sharing sessions and training on cross border e-Commerce, with at least 30 Malaysian companies assisted to generate RM15 million in sales,” Tengku Zafrul said. “We are excited to partner with TikTok Shop, being one of the largest social commerce platforms worldwide to effectively assist more homegrown Malaysian businesses, ushering them towards a greater height of success in the global scene”, said Matrade chairman Datuk Seri Reezal Merican Naina Merican.