Stellantis not planning to sell Maserati; each brand has 10 years to build profitable, sustainable business

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Following prior reports that Maserati is at risk of being sold as Stellantis stated it could drop underperforming brands from its portfolio, the automotive group has since responded in a statement saying that it has …

as Stellantis stated it could drop underperforming brands from its portfolio, the automotive group has since responded in a statement saying that it has no intention of selling the Italian luxury brand,

Stellantis has since stated its “unwavering commitment to Maserati’s bright future as the unique luxury brand of the 14 Stellantis brands,” and at the same time reaffirmed its commitment to its entire portfolio, reported“Maserati’s mission is to write the future of mobility through the best performance in the luxury segment, focusing on the desires of its customers. To achieve its goals, the brand precisely targets a highly specific audience.

 

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