College dropout was fired, spent $300 from last paycheck to start a sweet tea company—now it brings in $4 million a yearDarien Craig and Brandon Echols have known each other since they were 6 years old in small-town Hayden, Alabama. They attended the same high school and even dropped out of college in tandem, they said on Friday's episode of ABC's"
Those numbers included a detail that the show's investor judges found particular interesting: Y'all added flavored teas to its lineup last year, and sold 10,000 units of its first flavor,"Georgia Peach," in just 35 minutes, Craig said. The first eight of those minutes were responsible for $100,000 in sales, he noted.
"I'll let you figure out if you want to go to Walmart, if you want to stay direct-to-consumer, or what balance of both," said Williams."You don't need me to tell you how to run this business ... I think you guys are a rocket ship." Not to be outdone, Lori Greiner added another joint offer with Williams to the table: $500,000 for 15% of Y'all. O'Leary promptly lowered his offer to match.