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Now a new report concludes around 80% of Brazil’s leading beef and cow leather companies and their financiers have made no commitments to stop deforestation.The study, released Wednesday by the environmental nonprofit group Global Canopy, highlights the country´s 175 most influential beef and leather companies and financial institutions that have supported them with $100 billion.
This assessment of deforestation risk is based on the number of cattle bought from ranchers in each Brazilian municipality and its deforestation rate. Meatpackers buying from high-deforestation areas are more likely to source from recently cleared land than those buying from low-deforestation areas. The methodology was created by Do Pasto ao Prato, an independent Brazilian consumer app that aims to increase transparency in the livestock sector.
In a written response, JBS said the study's methodology provides a simplistic and inaccurate assessment of deforestation risk, ignoring factors such as corporate policies, sustainable procurement systems and exclusion of noncompliant suppliers.