B.C. Business Group Launches Campaign to Counter Outward Migration to Alberta

VANCOUVER — The Business Council of British Columbia has launched an awareness campaign to counter the province's rising outward migration to Alberta.

Data released by Statistics Canada in April, say B.C. lost more people than it gained in interprovincial migration in 2023 for the first time in more than a decade, with a net loss of 8,624 people to other Canadian jurisdictions. The advertisements are designed to look like an incoming cellphone call or an online dating profile from Alberta, with messages prompting readers to reconsider answering or"swiping right" — a term for accepting someone on a dating app.

Alberta's third-quarter population report released this week says the province recorded Canada's highest interprovincial migration gains for the ninth straight quarter, adding 3,170 more people from B.C. than it lost in the other direction.Premier David Eby had said B.C.

"I think sometimes what we're missing in B.C. is this singularity of brand, and of voice, and of purpose in our campaigns," she says."Because if it's an attractive place to visit for a weekend, it should be an attractive place to settle and to invest and to build your future. And sometimes I think we really miss an opportunity when we treat them as two separate things."

" is leveraging some very similar things, and yet at the same time, I think we do have different cities that are vibrant in different ways," she says.

Nigeria Nigeria Latest News, Nigeria Nigeria Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Alberta small business owners react to possible end to Canada’s postal strikeSmall business owners in Alberta say Ottawa's latest move to try to force an end to the country's postal strike comes too late to save this year's holiday shopping season.
Source: GlobalCalgary - 🏆 50. / 61 Read more »

Alberta business leaders describe Trump tariff threat as ‘scary’Alberta business leaders and politicians say Donald Trump's threat to impose crippling tariff's on all Canadian imports 'makes no sense'.
Source: GlobalCalgary - 🏆 50. / 61 Read more »

B.C. Business Council Launches Campaign to Counter Outward Migration to AlbertaThe Business Council of British Columbia has launched a new campaign called 'Stay with B.C.' to address the growing trend of residents moving to Alberta. The campaign utilizes billboards, transit ads, and online platforms to encourage people to reconsider their move, highlighting B.C.'s strong economy and quality of life. This initiative comes in response to data revealing a net loss of 8,624 people from B.C. to other provinces, particularly Alberta, in 2023.
Source: PGCitizen - 🏆 65. / 51 Read more »

B.C. Business Council Launches Campaign to Counter Outward Migration to AlbertaTo address the growing trend of British Columbians moving to Alberta, the Business Council of British Columbia has launched a campaign encouraging residents to stay. The campaign aims to spark conversations and highlight the province's economic strengths.
Source: BurnabyNOW_News - 🏆 14. / 77 Read more »

Minto Group Embraces Innovation to Future-Proof its Real Estate BusinessMinto Group, a leading Canadian real estate developer, is facing the challenges of a rapidly evolving real estate market by focusing on innovation and adaptability.
Source: globebusiness - 🏆 31. / 66 Read more »