JCPenney kicks off Black Friday sales before Target, Kohl's this year - Business Insider

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JCPenney is kicking off its Black Friday sales earlier than many of its competitors this year

Eager JCPenney shoppers will be able to snap up its Black Friday deals almost immediately after they've finished Thanksgiving dinner this year.

This is earlier than some of its rivals such as Target, Kohl's, Sears, and Macy's, which will open later in the afternoon on Thursday.

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I wonder if this will help their sales?

Thus declaring itself still a thing.

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