Drake Enters Weed Industry with \u2018More Life Co.\u2019

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, Drake has forged a new relationship with Canadian cannabis company Canopy Growth. The Toronto-born rapper will be launching a venture with the company called,"More Life Growth Co." named after the artist's 2017 mixtape.reports, More Life Growth will be"centred around wellness, discovery and overall personal growth."​ The label will be selling cannabis, dried plants, herbal teas, and clothing products.

"Drake's perspective as a culture leader and entrepreneur combined with Canopy Growth's breadth of cannabis knowledge will allow our new company to bring an unmatched cannabis experience to global markets," CEO Mark Zekulin said in a statement. Drake and his team first teased the launch of More Life Growth on Tuesday by randomly handing out bouquets of flowers in Los Angeles.​The artist joins Martha Stewart, Snoop Dogg, and Seth Rogen as a Canopy Growth partner.

 

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