Retailers worry about 6 fewer days between Thanksgiving and Christmas - Business Insider

, which sells kids' apparel and accessories, estimates it could erode its sales by about $5 million or 1% this quarter. Similarly, discount retailer Dollar Tree and arts-and-crafts giant Michaels anticipate the loss of days will "negatively impact" their sales.emphasized the bright side of the calendar change. "Our guests may find themselves with even less time than usual," operating chief John Mulligan said on the retail giant's earnings call last week.

"Squeezing shopping into those fewer days will make stores, malls, roads more crowded and present a challenge to retailers to maintain availability levels," Richard Hyman, an independent retail analyst, told Business Insider.

The strong may be the weak by over advertising.

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