Cell C’s financial crisis: Time for a merger or reinvention?

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Cell C's financial crisis has deepened despite efforts to rebrand and reduce debt. Could a merger be its last chance for survival?

Cell C’s financial crisis has deepened despite efforts to rebrand and reduce debt. Could a merger be its last chance for survival?South African telecommunications provider, Cell C, has been in financial distress for years, despite multiple recapitalisation efforts.

Given Cell C’s ongoing financial struggles, the company could argue that a merger or acquisition is a preferable alternative to complete market exit. However, Cell C would still need to prove that no other acquirer could offer a less anti-competitive solution. What do you think Cell C’s next move should be? Can a merger save the company, or is there another path to recovery?

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