We 'strongly believe a merger between Viacom and CBS will take place': An industry expert says a remarriage of the media titans is inevitable

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We 'strongly believe a merger between Viacom and CBS will take place': An industry expert predicts that a remarriage between the traditional media titans is inevitable

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CBS could end up with Viacom and Discovery as smaller media companies try to surviveCBS wants to get bigger, and while a merger with Viacom may be the company's first step, Discovery is open to a deal down the road, sources say. DeepBagchee $CBS and $VIAB merging was 4 on our top19for19 predictions including followon deals A bold strategy, if carried out. I’m almost impressed.
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