Paris Hilton Expands Her Business Empire with 11:11 Media

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We’d call it a ParisHilton Renaissance, but she never left.

We’d call it a Paris Renaissance, but she never left. The It Girl was always the world’s first influencer and while its still too early to tell the full impact she’s had on our culture, there have been some, including her invention of the selfie, “that’s hot,” how she made small dogs an accessory, and creating the concept of being famous for being famous.

The name 11:11 comes from Paris’ favorite time of day, and true stans will know the heiress frequently posts on Twitter at this time. “It’s my favorite time of day,” she told“I love posting on Twitter at 11:11 to remind myself and my fans to ‘make a wish,’ keep taking risks and keep dreaming.”” they’re probably going to have to change their name?

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