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Movie Industry Really Needs ‘Barbenheimer’ to Stretch Its Legs

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Heard on the Street: Hollywood’s most ingenious—and incongruous—bit of counter-programing at the box office has continued to pay off. But for the studios behind “Barbie” and “Oppenheimer,” that could set up a new dilemma.

July 31, 2023 1:29 pm ETAs WSJ’s Dan Gallagher explains, Hollywood strikes could hurt box office returns for the year’s remaining releases.

Photo: Chris Pizzello/APhas continued to pay off. But for the studios behind “Barbie” and “Oppenheimer,” that could set up a new dilemma.Continue reading your article with

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5 movie and tv stocks to invest in as Hollywood strikes: analystsOngoing strikes could kill Hollywood's momentum after the 'Barbenheimer' bump, but 4 industry insiders and analysts are still optimistic about the future of these 5 entertainment companies
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