Beat South Africa’s competitive job market: Master social media to land jobs

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Stand out in South Africa's job market with social media resumes on TikTok, Instagram, and YouTube. Get insights on leveraging visual platforms for job hunting.

The visual aspect of Instagram is appealing to many employers who can see firsthand how a potential employee demonstrates their skills, talents and competencies, as well as self-expression.Video CVs have become incredibly popular on YouTube after Brian David Gilbert shared a funny rap resume.

This innovative CV landed Brian a position at Polygon and then started a new trend of other job hopefuls using video to showcase their skills, personalities, and ambitions. Many recruiters have indicated that a video resume is a helpful addition to traditional CVs as it showcases an applicant's authenticity, personality and creativity.

It’s also a fantastic opportunity for applicants to discuss their qualifications and why they believe they’re the right person for the job.1. Be selective about what you share onlineDon’t let your video resume replace your traditional CV. Use your video or photo resume to highlight your skills and experiences while utilising creative and dynamic visuals.

Your video or photo resume should serve as an irresistible invite for potential employers to look through your professional portfolio, visit your website or look through your resume, where you have more control over the information you share.features by encrypting your internet connection. A VPN protects your online identity and data and gives you access to platforms such as TikTok, YouTube, or Instagram if you're in a country that limits access to such platforms.

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