‘It’s genuine, you know?’: why the online influencer industry is going ‘authentic’

  • 📰 The Guardian
  • ⏱ Reading Time:
  • 1 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 4%
  • Publisher: 53%

Portugal Notícia Notícia

Portugal Últimas Notícias,Portugal Manchetes

The long read: Calamities such as Fyre Festival have tarnished the booming business of YouTube and Instagram stars. Now the industry’s top tastemakers have a new plan: keeping it real

In a central London hair salon last December, the fashion influencer Victoria Magrath mingled among a few of her 849,000 Instagram followers. Magrath – tall, with signature silver hair – was celebrating the launch of her book, The New Fashion Rules, at an event organised by her talent agency, Gleam Futures.

Resumimos esta notícia para que você possa lê-la rapidamente. Se você se interessou pela notícia, pode ler o texto completo aqui. Consulte Mais informação:

 /  🏆 84. in PT
 

Obrigado pelo seu comentário. Seu comentário será publicado após ser revisado.

Cause it makes money

Portugal Últimas Notícias, Portugal Manchetes