, known for his keen performance with Ferrari, is making moves off the circuit as well as on. The Monegasque, alongside his brother Lorenzo, has ventured into the luxury market with a significant investment in, a leading online marketplace for luxury watches. While the exact figure of the investment is undisclosed, the move marks a notable diversification for Leclerc's burgeoning entrepreneurial portfolio.
The Scuderia driver, who recently celebrated a victory at the illustrious Monaco Grand Prix, is currently second in this year's F1 championship standings behind Max Verstappen. His success on the track parallels his off-track ventures, highlighting a year of significant professional achievements. Helping him navigate these waters is his brother Lorenzo, with whom he established All Time, a family office dedicated to managing athletes' business interests.
Chrono24's recent leadership transition saw Carsten Keller stepping in as chief executive in December 2023. Keller expressed his enthusiasm about the Leclerc brothers' involvement, emphasizing the synergy between their passion for watches and their business acumen.