The teddies and stuffed toys are available for people to rehome in 11 shops at Essex Wildlife Trust sites
Charlotte Liebling, 28, from Leighton Buzzard, Bedfordshire, started Loved Before as an online business from her conservatory and her toys are now stocked in Selfridges stores. "They're all about conservation and empowering people to take action in terms of the environment," she said. She said one of her "bucket list" ambitions was to partner with zoos and wildlife trusts, and the shops across Essex have selections of toys related to the animals and insects found on each site, including sea creatures and flowers and fauna."We are really excited to be working with Loved Before," it said.
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