DirecTV announced Monday that they are buying EchoStar’s video distribution business, including Dish TV and Sling TV, as the company seeks to better compete against streaming services that have become dominant.On Sept. 30, DirecTV said they would acquire the services through a debt exchange transaction that includes a payment of $1, plus the assumption of approximately $9.8 billion in debt.
It's hoping this will appeal to those who have left satellite video services for streaming. The company said that combined, DirecTV and Dish have collectively lost 63% of their satellite customers since 2016.As subscription prices for traditional satellite TV increased and the desire for on-demand viewing surged, more households began to cut the cord from traditional satellite providers.
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