In China, Brewers Tap Local Tastes to Win World's Largest Beer Market

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In China, Brewers Tap Local Tastes to Win World's Largest Beer Market
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Beer made with fermented limes or pineapple, anyone? Big brewers are concocting drinks for the Chinese palate to capture the world’s biggest beer market.

strategies, sipping the beers specially crafted to win over Chinese drinkers. Photo composite: Sharon Shi. Video: Clément Bürge.

strategies, sipping the beers specially crafted to win over Chinese drinkers. Photo composite: Sharon Shi. Video: Clément Bürge
 

A video story professionally done

You know Hong Kong is on the verge of marital law right? Who cares about beer preference.

Chinese discovering el tepache de piña? GustavoArellano

For the Chinese palate? Uyghurs, Tibetans or HKers' blood must be included.

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