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Former Nike exec brings past to Vistaprint and helps small businesses - Business Insider

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A former Nike exec reveals the crucial lessons he learned at the athletic-wear giant — and how they inform his new role at Vistaprint supporting small businesses

Whether via Nike or Vistaprint, Ricky Engelberg's goal has always been to make an impact in the world.

"Ultimately, you have to be incredibly focused on how you're going to solve problems for customers," Engelberg said, touching on a similarity between the two seemingly opposing industries that live on his resume.

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