We are all sitting on a goldmine called life. We are all rich in stories. Story prompts help you access these. Here are three questions that can prompt stories that work well in business:
What was something you believed to be right for a long time, and then discovered that it’s wrong? Or you’ve changed your mind?What is one fact you are very proud of in your career even though it is not listed in your resume, LinkedIN, or company bio?Write down the facts.
No one wants to hear a story where everything was easy for everyone involved. No. We want to hear how tough it was, how after the pitch meeting you locked yourself in the bathroom stall so no one would see you crying. But we also want to hear how you looked up at your puffy face in the mirror and heard your phone ringing, and it was your mentor telling you he believed in your project and you should keep going.
In other words, your audience wants your story to recreate an honest ebb and flow of challenges and successes that resonate with their own experiences. The one thing your audience needs most from your story is a good hook. Hooking attention promises that your story respects their time., giving them a problem to solve or a punchline to wait for. AudiencesHooking your audience’s attention takes creativity. But that doesn’t mean you have to sit around waiting for the muse to arrive.
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Источник: Forbes - 🏆 394. / 53 Прочитайте больше »
3 Steps For Managing Your Small Business’s TaxesI work at the intersection of the private and public sector. I am the founder of Public Private Strategies, Executive Director of the Small Business Roundtable, Founder of the NextGen Chamber of Commerce, and a Senior Fellow at The Aspen Institute. Over the course of my career, I have worked to engage business leaders - from the small business community to the Fortune 100 - to help solve the most pressing issues of our time. Previously, I served as private sector advisor on The White House Business Council, at the US Department of Health and Human Services, and for the Governor of California. I also have had the opportunity to serve on several presidential, state, and local campaigns.
Источник: Forbes - 🏆 394. / 53 Прочитайте больше »