HSBC enters The Sandbox to offer educational finance games

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The Metaverse is really materializing as one of Europe's biggest banks is using TheSandboxGame as the home of its financial literacy games.

The banking giant will reportedly focus on financial literacy offerings and"work with our sports partners, brand ambassadors and Animoca Brands to co-create experiences that are educational, inclusive and accessible,” according to Suresh Balaji, HSBC's chief marketing officer for the Asia-Pacific region.

This partnership comes at a time when many financial institutions are closing physical branch locations due to the shift to digital banking, which was accelerated by the pandemic. Cointelegraph spoke to the recently appointed U.S. CEO of The Sandbox, Mathieu Nouzareth, about his vision for banking in the metaverse.

"Financial literacy is a major obstacle to building healthier, more equitable financial futures. The gaming component of The Sandbox is ideally suited for engaging customers and curious onlookers about important financial concepts in an interesting and novel way." He added that he hopes to connect with a"generation who is accustomed to engaging with all kinds of brands and experiences on digital platforms."

And that financial institutions shouldn't get left behind other interactive brands and service providers looking to innovate in the metaverse.

 

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British Investment Bank HSBC Joins Metaverse via Sandbox, Animoca Brands Partnership – Metaverse Bitcoin NewsAccording to Animoca Brands, HSBC is the first global financial services provider to enter TheSandbox metaverse. Mr_Bawa_ Excellent! Thank you for the informative post. I'd like to know what your thoughts are about a particular metaverse project called MoonMetaverse_, if you have time. Thank you!
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