More Swift Than Dylan: How Newer Hits Overtook Classic Rock to Rule the Catalog Market

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Taylor Swift is among the top 3 artists ruling the catalog market.

The market share of catalog has actually been rising since 2014, back when sales still dominated the industry, when it accounted for just 35.8% of the business. Since then, the popularity of catalog has climbed steadily, until its big jump last year – when consumption in the category increased 19.3% and consumption of current music declined by 3.7% at a time when streaming continues to grow.

That shift seems to be holding: During the first six weeks of 2022, the top 100 had 22 catalog tracks, up from seven in 2020, and the average age of the 100 most streamed songs was 20 months old, compared with just eight months in 2020, according to aMost of this shift has been driven by on-demand audio streaming, where catalog accounted for 70.2% of consumption in the U.S. in 2021.

 

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Welcome to XXI Century

No one understands how money changes everything looks impossible better than the woman in the cover .

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🤘😎 🌸🌻🎤🎸🎼

Swift catalog is impeccable.

🧍🏽

Please have statisticians update the GOAT list as factoring in Taylor's last 4 album releases + the singles from those releases, it is obvious she is in 5 position now. The 2019 end of year listing is obviously not correct since 'folklore', 'evermore', 'Fearless & RED TV' exist.

I 💗 TS

Go to psychiatrist have to pay, listen to Taylor Swift is free. Everytime i got depressed, my lock screen is Taylor Swfit pic. So i just have to look at my Lock Screen. I very into Taylor.

wish i didn’t have to pay to read the article 😐

exactly

SwiftNYC 🥰😍 coming All

The music industry for a reason

Global Icon things

Can’t wait for 1989 Taylor’s version

QUEEN

como vous saite vaille un roigeme de soley en fai le vaguabunde

HI XOXOXX

You're wonderful

She is amazing and looks gorgeous beautiful as always.

This mobile site gave me covid

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