Can NFTs save the restaurant industry or is the hype just virtual?

Bored Apes are some of the most popular - and valuable - NFTs ever created. If you don't know what an NFT is by now, imagine a screenshot-able jpeg. Now imagine holding a 'certificate of authenticity' for the original - and selling it for millions of dollars. — AFP

I'll admit to arriving to Bored & Hungry with a few preconceptions about NFTs. Namely, that they're the Kardashians of the digital world. While Kim and family are famous for being famous, NFTs are valuable because they're so expensive.

Where does Bored & Hungry fit into all of this? While technically a restaurant — food is served to customers — the menu is as minimalist as In-N-Out's. There are smashburgers, plant-based burgers, fries and sodas — that's all. There's no seating inside. It feels more like a kiosk at Disneyland than a restaurant, and like some paint has been quickly slapped onto the previous Louisiana Famous Fried Chicken.

Dajae Williams, a musician and educator from Long Beach, said NFTs were a way for creators to keep track of their most enthusiastic supporters."It's a small community, so when you see somebody as hyped about it as you, it builds a bond," she said. "If I didn't make money off of it, I wouldn't believe it," said Gregory Brown, 35, a composer from L.A. who mines cryptocurrency and is interested in exploring the utility behind NFTs."I put US$100 in and then I make a quick US$1,000 ? How is that possible?"

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