The coffee company that champions sustainability and digital innovation

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'The coffee company that champions sustainability and digital innovation'

When it comes to coffee companies, the first brand that easily comes to mind is Starbucks. I mean, who doesn’t know of its existence? Suffice it to say, it’s a preferred brand by many people, both young and old, and for good reasons. I like Starbucks because it has always been known to give back to our planet and the community.

In a recent media gathering, the company unveiled its initiatives for this year and beyond by introducing new digital services and sustainability efforts to give back to the planet while also enhancing its customer experience.It is admirable when a business that thrives globally advocates for sustainability and does its best to give back.

Starting today, June 23, the integration of Starbucks Rewards with Grab and Lazada apps will allow customers to earn one Star for every P40 spent on Starbucks orders. Every 100 Stars collected converts to a free Starbucks beverage or food reward, redeemable in stores. For more information on how you can go about this, visit Starbucks Philippines’ website. Alternatively, go to your Grab and Lazada apps, and search for Starbucks to navigate the options.

eGifting allows customers to digitally send Starbucks favorites to their friends and loved ones starting at P100 on GrabGifts, and P300 on GLife. eGifts from GLife can be used to pay in Starbucks stores while eGifts from GrabGifts can be used to purchase orders from Starbucks on GrabFoodAside from the above-mentioned programs and initiatives, the company also launched the Starbucks FoodShare Program in the Philippines last March.

 

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