Both roles are newly created and will report to the president of Neiman Marcus,"Neiman Marcus is the leading integrated luxury retailer in the U.S., recently achieving tremendous transformation," Ross said in a news release."These strategic roles will further define the magic of the iconic brand by driving areas that directly impact our customers and fuel our growth."
In his new role, Aliffi will expand branding across the retailer and its brand partners. He previously served as global chief creative officer of Soho House & Co. after spending time at Selfridges and Urban Outfitters. "Nabil is a creative visionary who brings a unique perspective in making Neiman Marcus a luxury lifestyle destination," Ross continued in a news release."He knows our customer and how to create a platform for loyal engagement across channels."
Ward will be responsible to accelerate the company's integrated retail strategy. She has been a part of the Neiman Marcus team since 2018. "Stefanie was instrumental in leading the development of our remote selling capabilities, powered by our proprietary CONNECT technology," Ross said in the news release."She creates unequivocal, customer-centric retail experiences and inspires our selling associates to engage in new and innovative ways."