, there were at least 70 VPPA violations alleged last year against websites that offer online videos and use third-party tracking and analytics tools. Some of these cases have been dismissed, others have not., involving website data collection via Facebook Pixel was dismissed earlier this year because the video title was not disclosed – a necessary element for a VPPA claim.
The complaint against IBM also asserts this information was"intercepted in real time" by the third-party ad firms, forming the basis of the wiretapping claim.[PDF] held that certain uses of online tracking technology without prior consent may violate California's wiretapping laws.Whether that applies to Maryland law remains to be seen.