Perak Tourism, Industry, Investment and Corridor Development Committee chairman Loh Sze Yee - BERNAMApix: Perak is collaborating with Hong Kong tourism industry players to attract tourists from the country in conjunction with the Visit Perak Year , said State Tourism, Industry, Investment and Corridor Development Committee chairman Loh Sze Yee.
“So as such we are very famous in Hong Kong but the thing is they know us as Ipoh rather than Perak. So of course as an effort we need to rebrand ourselves because while we like to make use of the word Ipoh, at the same time, we market Perak itself. Loh said the networking and B2B session today that is participated by Tourism Perak provided and disseminated the latest insights about Perak’s distinctive tourism offerings, tailor-made to resonate with the East Asia market.