Did you know that the global purchasing power of “pink money” is nearly 4 trillion dollars? Or perhaps a better question is, do you even know what pink money is?
These differences mean that a one-size-fits-all approach to financial planning may not work for the LGBTQIA+ community. “Queer people just have to navigate the world differently,” she says.Winget, born and raised in Texas to a fifth-generation oil and gas family, gained business experience in traditionally male dominated roles like car washes, valet teams and demolition crews.
“Typically, only 1 in 5 people in these industries is a woman,” says Winget. “So, we try to find people who are disrupting those industries, which in most cases happen to be women. These are decades-old companies that had been started by fathers and grandfathers and now the daughters are taking over. There’s a lot of opportunity in the M&A space that private equity is really attracted to.
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