New car prices coming down as market 'normalizes': Industry group

For the first time in years, car shoppers are having an easier time finding a deal as the auto industry bounces back from supply chain woes — and experts say the outlook could get even better.

Inventory of new cars has built up across the country as prices for newer models climbed and consumers pulled back on big purchases amid high inflation and rising interest rates. Now, manufacturers and dealerships have launched incentives and rebates as they look to clear that supply. As vehicle availability continues to improve, more incentives and offers are coming to the table for customers — bringing more negotiating ability, he added.A report by TD Bank published in May shows inventory levels will continue to rise but demand could be nuanced as economic headwinds, especially in the housing sector, could influence sales as more households save to either buy a home or keep up with their mortgage payments. The bank estimates auto sales this year will grow 9.

Many would-be buyers held off on vehicle purchases over the past few years — spending instead on repairs and maintenance to keep their aging vehicles alive. But for consumers who can't hold off anymore, Prymak suggested going for a new car that has ample supply. Prymak suggested researching vehicle models, shopping around for the best quote from a dealership ahead of time and asking for an itemized breakdown of the quote to make sure the shopper isn't paying for additional products.

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