Oct 22, 2024 03:48 PMHeart generated an impressive $10.6 million in Media Impact Value during the season.Filipino style icon Heart Evangelista captivated audiences at the Spring/Summer 2025 Paris Fashion Week, making a significant impact on the global fashion stage. On Oct. 17, the company owned by Lectra, a leader in technology solutions for fashion, released its latest industry report.
The innovative approach allows them to measure brand impact and identify contributions to brand performance.
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