Duluth Trading Company Taps Listrak for Cross-channel Marketing

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The retailer said Listrak’s technology and expertise will guide personalized communications for Duluth Trading across channels.

Duluth Trading Company, a lifestyle brand of men’s and women’s workwear, casualwear, outdoor apparel and accessories, said it has teamed with Listrak on cross-channel marketing automation

The companies said in a statement that Duluth Trading partnered with Listrak following a competitive review process “based on the sophistication of its platform and overall ease of use, along with best-in-class strategic support. Listrak’sDuluth Trading Company, Listrak’s roster of clients includes Toms, Kendra Scott, Johnny Was, Vineyard Vines, Bluemercury, Theory and Dooney & Burke, among many others.

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