News Formal

Here's what caused Twitter's big earnings whiff, and why it might not get better soon

  • 📰 CNBC
  • ⏱ Reading Time:
  • 30 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 15%
  • Publisher: 72%

Россия Новости Новости

Россия Последние новости,Россия Последние новости

Twitter's working to fix its ad product to promote mobile apps, but won't give a timeline to when it's coming out.

on the top and bottom lines Thursday in part on issues with technology that helps advertisers promote mobile apps on the platform. The unexpected miss sent Twitter shares down as much as 20%.

On its earnings call and shareholder letter, Twitter discussed issues with its "legacy" MAP technology used to help advertisers promote downloads and usage of mobile apps. The company said these bugs impact its ability to target ads and share data with measurement and ad partners. The company said it's no longer letting advertisers target ads using certain information when users opt out.

When Twitter offers more insights and data on users, advertisers find it more compelling because they can show more relevant ads to the users they want to reach.

 

Спасибо за ваш комментарий. Ваш комментарий будет опубликован после проверки

I get a lot of ads for things I already consume in one way or another.

Ha ha ha ha!!!! Censorship capital of the world!!!! Karmic justice will rain down....

Мы обобщили эту новость, чтобы вы могли ее быстро прочитать.Если новость вам интересна, вы можете прочитать полный текст здесь Прочитайте больше:

 /  🏆 12. in RU

Россия Последние новости, Россия Последние новости

Similar News:Вы также можете прочитать подобные новости, которые мы собрали из других источников новостей

Earnings season sees some big whiffs on Tuesday with McDonalds, UPS and LockheedSome of the largest and most well-known companies in the U.S. reported earnings on Tuesday that fell short of expectations. Hi
Источник: CNBC - 🏆 12. / 72 Прочитайте больше »

Twitter earnings: 17 cents a share, vs 20 cents EPS expectedThe company has been battling to strike a balance between measurable growth and responsible monitoring of its platform.
Источник: CNBC - 🏆 12. / 72 Прочитайте больше »

Twitter Stock Plunges Up To 20% After Missing On EarningsTwitter shares took a hit from weak third quarter earnings. Give us the edit button and kick tRUMP and the racist and trolls off of here then we can talk. The skills I picked up over the years helped me avoid this crash in $TWTR, after I tripled-up from the $15.00 price tag back in 2016.
Источник: Forbes - 🏆 394. / 53 Прочитайте больше »

Twitter Stock Plunges Up To 20% After Missing On EarningsTwitter stock plunges up to 20% after missing on earnings by skleb1234 skleb1234 Damn. skleb1234 Another one twitter drop, nothing new skleb1234 interesting 😆🏒®®🏴‍☠️
Источник: Forbes - 🏆 394. / 53 Прочитайте больше »