Scooter Braun's Ithaca Holdings Helps Lead Audigent Data Company's $6.7M Funding Round

Scooter Braun at Spotify House during CMA Fest at Ole Red on June 6, 2019 in Nashville.

Audigent, a first-party data management platform and “data agency” for entertainment, sports and lifestyle verticalsm, has completed a $6.7 million Series A financing round, the company announced Wednesday. The investment brings Audigent’s total funding to $14.5 million since its 2015 launch.

“The music industry flushes roughly 50% of our multi-billion-dollar digital ad spend down the drain instantly upon campaign launch by spending marketing dollars targeting audiences riddled with bots and duplicates from outdated third-party data sets,” said Raised In Space CEOin a statement. “We lack a true understanding of who encompasses our fanbases and until now, a solution to accurately find and target them. It’s simply irresponsible to continue in this manner.

Added Senderoff, “Reaching audiences with precision ROI will give unprecedented meaning to how we utilize data in-music and entertainment across the board. Audigent is making a critical change to the mindset of a marketer, it’s no longer a routine media spend but now a strategic media investment. This is a game-changer.”

Stop giving this rat a platform he's got blood money in his ratty hands.

How about if you pay Taylor Swift what you OWE her!!!!!!!!!🤮🤢

🐀🐀🐀🐀

💜💜💜💜

Money he got bombing children in Yemen yes king

Money he has gained from massacring women and children in third world countries is now being used for data holdings. What a lovely story

please stop giving him a platform unless he's paying you too.

Scooter’s blood money doing wonders, I see 🤢

We don’t care about this rat

Rat

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