Harley-Davidson is betting big on an electric future, but the company could be making a big mistake

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The last time Harley-Davidson faced a crisis, during the Great Recession, it went back to basics and prospered.

 

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H-D banking on the increased gas mileage with an electric?..Needs to invest not in motorcycles, but in an actor like Brando to remake the biker movie, 'The Wild One' - Harley-Davidson is betting big on an electric future, but could be making a big mistake

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Harley-Davidson is in an impossible position in the motorcycle businessHarley-Davidson CEO Matt Levatich is making all the right moves to push growth, but he has a tough job ahead of him.
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