When he is not racing in Formula 1, Hamilton has built quite the portfolio of business ventures including a clothing line with Tommy Hilfiger, a vegan restaurant chain called Neat Burger, an Extreme E team, part ownership of the NFL’s Denver Broncos and his own production company.
Speaking as to why he made it, Hamilton said he was a fan of tequila but the alcohol did not suit his lifestyle. “It’s what led me to teaming up with Iván and Casa Lumbre, because I knew if anyone could make the drink I was after it would be them.