PHINMA, DLSU want business to become ‘a force for good’ with new research center

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Can capitalism be a force for good? This research center hopes to inspire companies to embed 'doing good' as part of their business model

Can capitalism be a force for good? This research center hopes to inspire companies to embed 'doing good' as part of their business model

“Of course, there is that observation that capitalism has a bad name. Business is greed. Everything that business people are concerned about is making money, and they don’t care about what’s happening to society. I guess we’re trying to address that as well,” PHINMA chairman and chief executive officer Ramon del Rosario Jr. said on Friday.

In particular, the center will develop tools, materials, and “Filipino teaching cases” to enhance the curriculum of DLSU’s Ramon V. del Rosario College of Business, initially. This will be eventually disseminated to other PHINMA schools, followed by the general business school community. The center will also produce publications, conferences, and discussion groups centered on the idea of using business as a force for good.

 

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