Noise Luna Ring goes global, aims to be affordable competitor in the smart ring market

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Noise Luna Ring, a health-tracking smart ring, launches on Indiegogo. Offers 70+ metrics, up to 5 days battery, and water resistance up to 150 feet.

in the Indian market, has launched a global crowdfunding campaign on Indiegogo. The Indiegogo campaign offers a Super Early Bird pledge of $229, a significant 23% discount off the retail price of $299.promises worldwide shipping with an estimated delivery date of May 2024. There’s no word yet on whether the Luna Ring will be available for general purchase outside of India after the campaign concludes. The ringDespite being slightly heavier than some competitors at 3.

For activity tracking, the Luna Ring offers an activity score that considers calorie goals, training frequency, and volume. Automatic activity detection eliminates the need to manually log workouts, while day-time movement categorization helps users identify areas for improvement. The Luna Ring takes a comprehensive approach to health by considering not just activity but also recovery. The ‘Readiness Score’ provides a daily assessment of how prepared your body is for the day ahead, factoring in sleep, activity levels, and recovery. Sleep and activity balance features offer further insights, helping users maintain optimal training and rest cycles.

The accompanying app analyzes user data to generate metrics like Energy Index, Readiness Score, and Stress Level. Additionally, the app offers suggestions for optimizing health and seamlessly integrates with popular platforms like Google Fit and Apple Health. The Luna Ring is built for everyday wear. Constructed from durable titanium with a non-allergenic, non-metallic PVD coating and sporting a water resistance rating of 150 feet, it can withstand workouts, splashes, and even a dip in the pool. Coming to the battery life, Noise claims up to five days on a single charge.

 

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