When Angelina Jolie launched her eponymous fashion label Atelier Jolie last year, the actor and activist described how she wanted to “start conversations about workforce exploitation, pollution and waste” via her purpose-driven brand. Now, staying true to her word, Jolie is backing the Fashion Act, a piece of legislation being put forward in New York that’s designed to make the fashion industry more sustainable.
” So far, more than 80 brands have backed the Fashion Act, including the likes of Stella McCartney, Reformation, Patagonia and Ganni. For Jolie, it’s promising to see this cross-industry collaboration. “I’m proud to join many others who have signed onto the Fashion Act, and hope it’s a first step that is taken quickly,” she continues. “New York is the centre of American fashion, so it would be quite something for it to be the origin of change.