Exclusive-Arm aims to capture 50% of PC market in five years, CEO says

TAIPEI - Arm Holdings aims to gain more than 50% of the Windows PC market in five years, the chip designer's CEO said, as Microsoft and its hardware partners prepare to launch a new batch of computers based on the British firm's technology.

Microsoft has made a significant commitment to ensure its alternative technology to Advanced Micro Devices and Intel's x86 technology is embraced by consumers, building a suite of software developer tools to make it possible to produce programs that function on Arm-based chips. Qualcomm has designed the first Arm-based chip to introduce consumers and businesses to the new Windows-based Arm machines, but other vendors will follow, Haas said.

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