Springbok rugby player partners with SA dairy company

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Springbok rugby player, Manie Libbok, is collaborating with Woodlands Dairy to promote their High Protein Recovery drink.

Marisa Maccaferri, marketing executive for Woodlands Dairy and First Choice, expressed her enthusiasm following Springbok rugby player Manie Libbok’s agreement to collaborate. She stated that they were ‘thrilled to welcome Manie onboard’. Maccaferri furthermore praised Libbok for his ‘relentless dedication, perseverance, and drive as a professional athlete’.“Manie’s roots in Humansdorp, our hometown, reflect our commitment to community growth and prosperity.

“Being a professional rugby player, I’ve always been passionate about optimising performance and recovery. When I discovered First Choice HPR and learned about its high-quality ingredients and proven benefits, I was immediately drawn to the opportunity to represent a product that aligns so closely with my values and goals as an athlete.”from rugby fans and the broader sports community. This is ideal for their target audience – athletes and sports enthusiasts.

After rejecting offers in France at the end of last season, Libbok has signed a contract extension with the Stormers until 2027. Libbok helped Stormers to the inaugural URC title in the 2021-22 season. Stormers head coach John Dobson is very happy by his fly-half’s decision to stay in Cape Town. Dobson praised Libbok and called him ‘one of the best players in the world’.

 

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