Bubble tea company apologizes after Dragons' Den cultural appropriation spat

  • 📰 CBCNews
  • ⏱ Reading Time:
  • 27 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 14%
  • Publisher: 99%

المملكة العربية السعودية أخبار أخبار

المملكة العربية السعودية أحدث الأخبار,المملكة العربية السعودية عناوين

Bobba's peach and watermelon flavoured bubble tea product is shown on a shelf at a Safeway store in Calgary on Oct. 15, 2024.

The entrepreneurs behind Bobba, a bottled version of bubble tea, drew criticism after an appearance on CBC's Dragons' Den, alleging that they had misappropriated the popular Taiwanese drink. , during which celebrity judge Simu Liu expressed concerns that the brand was culturally appropriating a Taiwanese beverage.

"There's an issue of taking something that's very distinctly Asian in its identity and quote unquote making it better, which I have an issue with," he said. Fiset said the company works closely with a supplier and recipe developer in Taiwan but also said, because of bubble tea's mainstream popularity, that it's "not an product anymore."

One marketing expert says that, in the age of swift social media backlash, the company might have to change its branding to recover.

 

شكرًا لك على تعليقك. سيتم نشر تعليقك بعد مراجعته.
لقد قمنا بتلخيص هذا الخبر حتى تتمكن من قراءته بسرعة. إذا كنت مهتمًا بالأخبار، يمكنك قراءة النص الكامل هنا. اقرأ أكثر:

 /  🏆 2. in SA

المملكة العربية السعودية أحدث الأخبار, المملكة العربية السعودية عناوين

Similar News:يمكنك أيضًا قراءة قصص إخبارية مشابهة لهذه التي قمنا بجمعها من مصادر إخبارية أخرى.

Sault business event to feature Dragons' Den contestantTwo local business owners will also present their pitches for chance to win $15,000
مصدر: SooToday - 🏆 8. / 85 اقرأ أكثر »