Barbie Ferreira Is Using Her Newest Gig to Demand Inclusivity in the Beauty Industry

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'It's not just women and it's not just what we're used to seeing from makeup brands, which is usually a pretty not-inclusive shade range or casting.'

, she went on to detail how makeup has personally impacted her. "Makeups been such a huge part of my life and this moment couldn’t be more special," she wrote. "I [couldn't] be more thrilled to do this with a brand [I've] used religiously since the start of my love for makeup!!", Barbie's role as spokesperson will have the star featured in upcoming campaigns, but she also plans to work with the company on more inclusive casting.

"For years, I was part of 'inclusive' campaigns that didn't exactly put their money where their mouth is," Barbie told. "I am so happy to have my friends, who are from all different walks of life, representing who wears makeup; it's not just women and it's not just what we're used to seeing from makeup brands, which is usually a pretty not-inclusive shade range or casting.", a non-profit organization focused on improving the mental health of teenagers.

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